ATDC member Izenda, a leading provider of self-service reporting platforms for business users, grew dramatically in 2008 with it’s new focus on self-service OEM reporting. Izenda operates at the intersection of Software as a Service and Business Intelligence, two of the hottest areas of the technology sector. The company’s software adds self-service reporting to online business applications so the users can customize reports without involving IT or engineering departments. Sales of it’s flagship product, Izenda Reports, were strong resulting in 125% overall revenue growth.
The company’s software can be implemented in about a week costs up to 90% less than traditional Business Intelligence(BI) offerings. While traditional BI applications offer tremendous functionality, it can take 6-18 months before reports get delivered to users. This is too long for many organizations that must adapt to a rapidly changing business environment. Additionally, such offerings often require formal classroom training.
Izenda is planning on a repeat performance in 2009