What you measure will change: using Google Analytics to increase your inbound leads.
The workshop will cover:
- Where do visitors come from and what do they do.Â
- How to setup event tracking and goal tracking to measure ROI
- How to use and connect the Google Search Console to start working on increasing your Organic Search trafficÂ
- How to create a routine of checking your traffic and your website KPI’s in an easy routine way.
Instructor: Jean-Luc Vanhulst, president of Write2Market.Â
Prerequisites: The content of this class is designed for ATDC’s Accelerate and Signature companies. Educate members with Google Analytics installed can see Catalyst Jacqui Chew for permission to attend.
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Registration link
Accelerate and Signature team members can use the link below to preregister.Â