What you measure will change: using Google Analytics to increase your inbound leads.
The workshop will cover:
- Where do visitorsÂ come from and what do they do.Â
- How to setup event tracking and goal tracking to measure ROI
- How to use and connect the Google Search Console to start working on increasing your Organic Search trafficÂ
- How to create a routine of checking your traffic and your website KPI’s in an easy routine way.
Instructor: Jean-Luc Vanhulst, president of Write2Market.Â
Prerequisites: The content of this class is designed for ATDC’s Accelerate and Signature companies. Educate members with Google Analytics installed can see Catalyst Jacqui Chew for permission to attend.
Accelerate and Signature team members can use the link below to preregister.Â