ATDC

Investor Readiness Part 1: The Entrepreneurs’ Perspective

2018-10-03 11:30 am - 1:30 pm
ATDC
ATDC Community Room (Room 2525)
Address: 75 5th St NW, Atlanta, GA 30308, USA

ATDC and the Atlanta Technology Angels (ATA) have partnered for this five-part workshop that focuses on the final steps required to prepare for talks with investors. Members of the ATA will be leading the discussion, giving attendees an invaluable opportunity to learn from and interact with some of the region’s top angel investors. This class is the first in the five-part Investor Readiness Series. 

Our guest speaker is Drew Lanham, a serial entrepreneur and former Entrepreneur-in-Residence at ATDC. He is currently CEO of Cypress and raised $4 million in seed funding (see more here). Drew brings a wealth of knowledge about AI, enterprise software, and consumer internet. He has experience four acquisitions, including Encompass which was sold to Yahoo.

For entrepreneurs who can’t attend in-person, this class will be livestreamed on the ATDC Facebook page. 

Registration link

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    2021-07-29 11:30 am - 2021-07-29 1:30 pm

    Most technology startups fail. Why? They start executing before they have a sound business model. What about you? Have you discovered a scalable and profitable business model yet?

    Customer Discovery Lab is a Customer Discovery Bootcamp designed for entrepreneurs. Customer Discovery Lab uses a combination of teaching methodologies from Customer Discovery (get out of the building), Lean Startup (iterative loop of experimentation), Startup Engineering (disprove your assumptions) and the Business Model Canvas to uncover your compelling business model.

    After this program, you will have identified the core of your business model - your customer segment and value proposition. Or you may discover there isn't one. And that's OK too. It's better to find out now than after spending years and a fortune only to find out you were wrong.

    How does it work?

    1. Multi-week intensive program. You should commit to attend every week.
    2. Each week, make assumptions about what needs to be true about your business model to succeed.
    3. Design tests to disprove each assumptions.
    4. Collect data and interpret the results.
    5. Update your business model canvas based on what you have learned.
    6. Present your findings to the teaching team and get thoroughly thrashed.
    7. Repeat.

    You will be expected to talk to at least 10 potential customers each week.

    REGISTRATION LINKS

    Both Customer Discovery Theory and Customer Discovery Tools are prerequisites to Customer Discovery Lab. Please take Customer Discovery Theory first which is offered the second and fourth Tuesday of every month. Once you begin Customer Discovery Lab, you are then expected to attend every subsequent Thursday until you graduate.