Healthcare entrepreneurs that understand the impact of CFOS2 (clinical, financial, operational, strategic, and social) value propositions on their products and services are better positioned to deliver customer value and make the sale.
Join us for a special talk from ATDC’s HealthTech Catalyst Berkley Baker, DBA, MBA.
Registration Link
This four-part workshop teaches founders the essentials for a thorough understanding of their business models. We will discuss terminology that investors, banks, accountants expect you to know, understand and use, as well as the details and underlying assumptions of financial models. We will also dive into your individual business’ financial model for specific advice.
Part 1 – Finance 101
Part 2 – The Financial Model
Part 3 – Work Session w/ Mentors
Part 4 – Financial Model Review w/ Mentors
You MUST have attended Customer Discovery to participate in this workshop, and only those who have completed the Customer Discovery Badge and Buyer Journey will be eligible to continue to Parts III and IV.
Click here to register for Part 1: Finance 101. You must attend Part 1 to attend subsequent classes.
Most technology startups fail. Why? They start executing before they have a sound business model. What about you? Have you discovered a scalable and profitable business model yet?
Customer Discovery Lab is a Customer Discovery Bootcamp designed for entrepreneurs. Customer Discovery Lab uses a combination of teaching methodologies from Customer Discovery (get out of the building), Lean Startup (iterative loop of experimentation), Startup Engineering (disprove your assumptions) and the Business Model Canvas to uncover your compelling business model.
After this program, you will have identified the core of your business model - your customer segment and value proposition. Or you may discover there isn't one. And that's OK too. It's better to find out now than after spending years and a fortune only to find out you were wrong.
How does it work?
You will be expected to talk to at least 10 potential customers each week.
Both Customer Discovery Theory and Customer Discovery Tools are prerequisites to Customer Discovery Lab. Please take Customer Discovery Theory first which is offered the second and fourth Tuesday of every month. Once you begin Customer Discovery Lab, you are then expected to attend every subsequent Thursday until you graduate.
Join us virtually on March 9th as Glenn Hilburn, VP of Information Technology at Grady Health System, and Cedric Truss, Director Health Informatics Program at Georgia State University discuss the post-Covid role of digital health and telemedicine platforms in helping providers deliver care. Moderated by Dr. Berkley Baker.
As Vice President of Information Services, Glenn Hilburn brings a unique set of skills to the ever-more important integration of information technology and patient care. Glenn has practiced as a critical care registered nurse, an informaticist and served in leadership roles for several healthcare software development firms. With his strong knowledge of clinical processes, systems development, and informatics, Glenn brings a unique perspective to the use of technology to enhance patient safety, improve care quality, and drive clinical innovation.
Under Glenn's leadership, Grady achieved the prestigious Stage 7 on the HIMSS Analytics Electronic Medical Record Adoption Model (EMRAM) and was recognized as Most Wired for the past nine consecutive years.
Glenn holds a Bachelor of Science degree in Nursing, a Bachelor of Business Administration, a Master of Business Administration, and is a Certified Healthcare Chief Information Officer (CHCIO). He is a Certified Professional in Health Information Management Systems (CPHIMS), a 2020 America's Essential Hospitals Fellow, and a member of the Board of Directors for Georgia HIMSS.
Dr. Cedric Truss possesses more than 15 years of healthcare and public health experience, including over seven years in higher education and administration. His expertise includes health care organizations, telemedicine/telehealth, ransomware, and health information technology. He currently serves as the Director of Health Informatics Programs and Clinical Assistant Professor at Georgia State University (GSU) in the College of Nursing and Health Professions.
Dr. Truss is an active member of the Healthcare Information and Management Systems Society (HIMSS) and the American Public Health Association (APHA). His academic background includes obtaining a Bachelor of Science in Human Environmental Sciences, a Master of Science in Health Informatics, and a Doctorate in Health Administration with a concentration in Information Systems. Beyond formal education, Dr. Truss is also a Certified Professional in Health Information Management Systems (CPHIMS).
This four-part workshop teaches founders the essentials for a thorough understanding of their business models. We will discuss terminology that investors, banks, accountants expect you to know, understand and use, as well as the details and underlying assumptions of financial models. We will also dive into your individual business’ financial model for specific advice.
Part 1 – Finance 101
Part 2 – The Financial Model
Part 3 – Work Session w/ Mentors
Part 4 – Financial Model Review w/ Mentors
You MUST have attended Customer Discovery to participate in this workshop, and only those who have completed the Customer Discovery Badge and Buyer Journey will be eligible to continue to Parts III and IV.
Click here to register for Part 1: Finance 101. You must attend Part 1 to attend subsequent classes.
This four-part workshop teaches founders the essentials for a thorough understanding of their business models. We will discuss terminology that investors, banks, accountants expect you to know, understand and use, as well as the details and underlying assumptions of financial models. We will also dive into your individual business’ financial model for specific advice.
Part 1 – Finance 101
Part 2 – The Financial Model
Part 3 – Work Session w/ Mentors
Part 4 – Financial Model Review w/ Mentors
You MUST have attended Customer Discovery to participate in this workshop, and only those who have completed the Customer Discovery Badge and Buyer Journey will be eligible to continue to Parts III and IV.
Click here to register for Part 1: Finance 101. You must attend Part 1 to attend subsequent classes.
