Beyond Customer Discovery: Intellectual Property Part 2: The Strategy

Building on the foundation laid in our first class on Intellectual Property Basics, this class will expand into IP Strategy.  You’ll learn how to align your intellectual property with your overall business strategy and how to position this asset to attract investors.  This class will explore strategic considerations around claims, the role of the entrepreneur as leader of the process, and timing. Attendees will leave this class with knowledge of how to use intellectual property to maximize business value. 

About Beyond Customer Discovery:

The Beyond Customer Discovery for Product Entrepreneurs series is designed to educate and inspire the entrepreneur making a physical product.  The series addresses the unique characteristics of product companies and how the path through the startup phase progresses. 

REGISTRATION LINKS

• Click here to register for Intellectual Property Part 1 on Monday, March 20th. 
• Click here to register for Intellectual Property Part 2 on Monday, March 27th. 
• Click here to register for Creating Your MVP on Monday, April 3rd.
• Click here to register for Finding the Right Manufacturer on April 10th.
• Click here to register for Scaling Up on April 24th.