March 11, 2011 in ATDC News

The Startup Chronicles: Interviewing Made Easy With Toomah

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Ask any HR department; establishing and maintaining effective hiring practices is no easy task. That’s why so many companies large and small overspend on hiring, not only because it’s difficult to do well, but because it is essential for the sustainability and growth of any business. Enter Toomah, an ATDC member company with the goal of helping you reduce hiring costs while approving the effectiveness of your staffing procedures.

The company’s breakthrough product is their InterviewPlus interview engine. Toomah claims that using the service can bring down your hiring costs by up to 50%, which could be incredible savings for both small companies going through a round of hiring and larger companies with their more consistent staffing flows. The product helps both automate and streamline the phone interview process, so the most qualified candidates rise to the top and hopefully secure a position.

Toomah was founded in Alpharetta at the Roam co-working space. Seasoned entrepreneur Jay Forman conceived of the company and brought it to life with a tight-knit team and a series of funding and competition wins. They scored angel funding in April of 2010 and then won the TAG Business Launch Competition very shortly after. The company is currently in growth mode and is signing up new customers every day. Looking forward to hearing big things from Toomah in the near future!

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