August 24, 2010 in News from Our Companies

Affix Music Spices Up Ads on Clear Channel Radio

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Affix Music, an ATDC startup, has teamed up with Clear Channel Creative Services Group to bring a new groove to more than 800 radio stations. The Clear Channel advertising team now uses the Affix Music database to serve up authentic tunes to listeners, giving new life to radio advertisements. Bob Case, Vice President and General Manager of the Clear Channel Creative Services Group, promoted the incorporation of music from the Affix talent pool as a way to give a competitive edge to the content his division creates.

The Affix Music cloud platform connects urban artists and companies looking to license fresh sounds for television, film, advertising, games, and digital media. Other clients of Affix Music include the likes of The Walt Disney Company, HBO, BET, and Verizon. Read more about Affix Music and urban music licensing made easy at the Affix Music Blog.

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