June 7, 2010 in Event Streaming

Announcing the PepsiCo10

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ATDC is proud to announce the PepsiCo10. In this first-of-a-kind initiative, PepsiCo will select up to 10 aspiring entrepreneurial groups, match them with industry mentors, and join with them to activate pilot programs with PepsiCo brands. PepsiCo, in conjunction with global venture capital firm Highland Capital Partners and social media publication Mashable, is looking for up to 10 emerging technologies and innovations focused on:

• Social Media and Marketing Communications

• Mobile Marketing: On the Phone and Beyond

• Place-Based and Retail Experiential Marketing: Be Where Your Customers Are

• Digital Video and Gaming

For more information, please visit the event website.

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