October 27, 2009 in News from Our Companies

Clearleap Unveils Content Marketplace

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Clearleap, the Internet based TV technology platform, today announced Content Marketplace, a new customizable content management platform that leverages internet technologies to provide quick and easy acquisition and aggregation of local, traditional and web video content. The Marketplace was designed to give cable and IPTV providers greater programming flexibility, volumes of more content and the ability to deliver fresh programming to VOD daily, without any work required.

Created as an easy to deploy, turn-key solution that allows cable and IPTV providers to quickly bolster their content offerings, the Content Marketplace includes best of the web video that is vetted, scouted, licensed, and pre-packaged by genre. Cable and IPTV operators can deploy an entire genre of programming with one click acquisition and are given tools to filter and sort content by programmer, rating and popularity. TV providers are given a host of web-based features not available anywhere else such as the ability to preview content within the publishing and management platform, and dynamic adjustment of settings to ensure the content ingest is aligned with performance of a particular package. This flexibility provides operators with the ability to customize their content offerings by city, system or neighborhood as frequently as they want and as easily as clicking a mouse.

Clearleap will offer professionally packaged content in ten of the highest performing genres of programming, including Comedy, Pop-Culture, Music, Sports, Science & Nature, Lifestyle, and Best of the Web packages with plans to expand into categories such as instructional, travel and cooking in the coming weeks. With hundreds of programs currently available in the marketplace, programmers and content aggregators already signed up include blip.TV, Next New Networks, Revision3, and newly announced, For Your Imagination, The Pentagon Channel, MyOutdoorTV, Uncensored Interview, On the Flipside, Earth Touch, Inside Reel, and Play Sports TV. The Content Marketplace will use the web-based clear|flow™ platform which can be installed and running within hours.

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