May 4, 2009 in ATDC News

What Makes the Great Ones Great

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Thursday, May7, 2009
7:30 to 9am

Ashford Club
75 5th Street, NW
5565 Glenridge Connector # 100
Atlanta, GA  Map

Click here to register!

This week the TAG/ATDC Entrepreneurs Society partnered up with the TAG Featured Speaker Series to present Don Yaeger, New York Times best seller and author of "What Makes the Great Ones Great" on Thursday at the Ashford Club.

Yaeger, author of 16 books, was formerly Associate Editor of Sports Illustrated, and has led to guest appearances on every major talk show in America – from Oprah to Nightline; from CNN to Good Morning America. In his 20-plus years as a journalist, he has conducted interviews with some of the greatest athletes of our time – Michael Jordan, Mia Hamm, Emmitt Smith, Serena Williams, Jimmy Connors and countless others. He has lived with Walter Payton, writing the NFL legend’s autobiography as Payton courageously battled cancer, and even interviewed the President of the United States in the Oval Office.

Using lessons learned from a lifetime in sports, Don will share the formula that he has seen in the great winners he’s worked with – and explains how that formula can work for others. 

Characteristics necessary for entrepreneurial success are in many cases quite similar to those of great athletes – a PHD – persistence, hard work and determination.

As an athlete, I look forward to getting inspired by Don and perhaps hearing some interesting stories about the great individuals Don has worked with over his very interesting career.




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