Here is a recommended reading list for all entrepreneurs. These books are a great way to learn details of what it means to start and grow a technology company. Every entrepreneur should have these books on their shelf.
The Art of the Start
Guy Kawasaki
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“When you get pregnant, you read What to Expect When you’re Expecting. When you get laid off, you read What Color is Your Parachute?. When you get entrepreneurial, you read The Art of the Start.”
– Guy Kawasaki
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Crossing the Chasm
Geoffrey Moore
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“the bible for entrepreneurial marketing ”
– Tom Byers
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The Innovator’s Dilemma
Clayton Christensen
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“you’ve got to read this, it’s freakin awesome!”
– Paul Freet
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Think Outside the Inbox
David Cummings
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This is the first book by Atlanta serial entrepreneur David Cummings. Maybe the biggest challenge of any startup is sales and lead generation. David explains how marketing automation can help solve this challenge.
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Founders at Work
Jessica Livingston
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Founders at Work: Stories of Startups’ Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days.
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suggested by John Melonakos
The Four Steps to the Epiphany
Gary Blank
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“a book that all technology entrepreneurs will actually want to read. Blank peppers his narrative with many concrete, realworld examples”
– TechComm
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suggested by Eric Winter